DENSO Associate Rewarded with New Vehicle
Date: 2004-06-15

BATTLE CREEK, Mich.-- Diana Burke, who has worked at DENSO Manufacturing Michigan Inc. (DMMI) for more than 15 years, has been recognized for her creative problem-solving to improve the DMMI workplace. During an award ceremony she received a new vehicle for her participation in the company’s suggestion program.

Since 1990, Burke, a Sub-Leader in the heater core braze and helium area, has submitted 340 suggestions to DENSO’s BEAM (Because Every Associate Matters) program. The BEAM program is based on DMMI’s commitment to the continuous improvement of quality, processes and associate safety. The program encourages associates to identify opportunities for improvement and implement those ideas.

To win a vehicle, associates must earn 5,000 points for improving the workplace. Rewards are given to associates based on points. As associates submit suggestions, their points accumulate. Rewards range from $25 cash prize to a new car

DMMI held a recognition ceremony for Burke on June 15, during which she received the keys to her new vehicle, a 2004 Toyota Tundra.

DENSO Corporation, headquartered in Kariya City, Aichi prefecture, Japan, is a leading global supplier of advanced technology, systems and components. Its customers include all the world’s major carmakers. Worldwide, the company employs 95,000 people in 31 countries and regions, including Japan. Consolidated global sales for the fiscal year ended March 31, 2003, totaled US$24.2 billion. DENSO common stock is traded on the Tokyo, Osaka and Nagoya stock exchanges.

In the Americas, (North, Central and South), DENSO employs 14,000 people at 26 companies. Consolidated sales for the above fiscal year totaled $5.3 billion DENSO International America, Inc., Southfield, Mich., serves as the North American headquarters. ###

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